In my last article I wrote about customer service and focus groups and how great they are. Using the information gleaned from them, I have helped turn some casinos around. However, while I have little understanding of why focus groups work, there’s no denying they are amazing if done right.
Being a part of the poker world as both a player and a marketing executive for almost 50 years, I’ve always felt poker was more of a mental game than about theory or math. I understand that if you dedicate your time to understanding the thoughts of your opponents, but more importantly, managing your own thoughts, you can win money at poker and even become a great player.
I have done a lot of research before articles on thoughts and how you can improve yourself and become a winning Pencetpoker player, great casino manager or even a better person.
I ran into research on group dynamics, and I came across some very eye-opening concepts about people’s thoughts and motivations. I found article after article on techniques that can be used both to improve oneself, but, in the wrong hands, can be used to harm.
From addiction support groups to self-improvement, there are groups that support people at various stages of their lives and help motivate them positively in supportive group settings.
However, I have also found there is a dark side to some groups who claim to be helping others when in fact they may be doing the opposite. It reminds me of my wife’s favorite album, Pink Floyd’s Dark Side of the Moon.
A line in the song “Time” captures one of the reasons people sometimes fall into groups that may not be in their best interest. Lyrics end with the words, “Waiting for someone or something to show you the way.”
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